Tesla is launching a new "Home Charging Installation Program" for its customers in order to simplify the logistics around the electric car buying process. Tesla confirmed to Electrek that they started offering the service in "a few key markets" in North America, which explains why not everyone is seeing the option on the online configurator. The source code for the service on the configurator references the following states (hat tip to mrfps): Nevada, Massachusetts, Rhode Island, New Hampshire, Vermont, Delaware, New Jersey, New York, Pennsylvania, Maryland, and Connecticut.
After the acquisition of SolarCity last year, Elon Musk said that they plan to create a one-stop-shop where customers can buy a solar energy system, a Powerwall, an electric car, and a home charger, all at one place and have everything installed by a single team. While they don't seem to be quite there yet, it looks like the first step in this direction with Tesla taking over the logistics of installing home charging solutions.
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